Modern Methods for Business Research
Edited by George A Marcoulides
Series: Quantitative Methodology Series
- List Price: $59.95
- ISBN: 978-0-8058-3093-4
- Published by: Psychology Press (formerly published by Lawrence Erlbaum Associates)
- Publication Date: 03/01/1998
- Pages: 448
- Trim Size: 6 x 9
- Binding(s): Hardback | Paperback
- Lecturers/Professors only: request inspection copy
About the Book
This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling.The chapters on measurement discuss generalizability theory, latent trait and latent class models, and multi-faceted Rasch modeling. The chapters on decision analysis feature applied location theory models, data envelopment analysis, and heuristic search procedures. The chapters on modeling examine exploratory and confirmatory factor analysis, dynamic factor analysis, partial least squares and structural equation modeling, multilevel data analysis, modeling of longitudinal data by latent growth curve methods and structures, and configural models of longitudinal categorical data.
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