Routledge – 2009 – 132 pages
Series: Management Extra
Business Environment looks at the major factors that influence an organisation's strategy. It equips learners with a portfolio of tools including PESTLE, portfolio analysis, capability audits, SWOT and stakeholder analysis to analyse the internal and external environment within which their organisation operates and challenges them to develop their understanding of their organisation's strategic direction.
'You found it - what a find! A practical resource packed with all the relevant theory and suggested activities to support your professional development. An essential resource to have at your fingertips, jump in and enjoy.' - Russell Jeans, Learning and Development Manager, NTL
'All the essential concepts are here, presented in an easily digestible format with lots of up to date case studies and references - but, most importantly, with plenty of thought provoking activities and self-diagnostic exercises to make the learning personal and transferable.' - Peter Manning, Head of Training & Development, News International