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Well-Known Trade Marks

A Comparative Study of Japan and the EU

By Hiroko Onishi

Routledge – 2014 – 320 pages

Series: Routledge Research in Intellectual Property

Purchasing Options:

  • Hardback: $135.00
    978-0-415-52131-4
    February 28th 2015
    Not yet available

Description

This book considers the effectiveness of well-known trade mark protection at an international level. It particularly considers EU trade mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan, including the historical development of the law and the recent development on cases and policy.

The book includes detailed coverage of the Japanese Unfair Competition Prevention Act, and contains the first systematic analysis of Japanese jurisprudence and legislative amendments of law in relation to well-known trade marks and unfair competition. The book goes on to comparatively analyse Japanese trade mark law alongside that of the European Community Trade Mark system. The book critically considers the difficulties in comprehensively defining a ‘well-known trade mark’ in the relevant international trade mark instruments. In breaking down the traditional definition of the ‘well-known trade mark’, the book works to address existing theoretical ambiguities in the application of trade mark law.

Contents

1. Well-known Trade Marks: Background 2. A Definition of ‘Trade Mark’ 3. ‘Well-Known Trade Mark’ at the International Level 4. ‘Trade Mark of Repute’ in the EU 5. ‘Syuchi-Syohyo’ in Japan 6. Comparative Analysis 7. Well-Known Trade Mark: A Way Forward

Author Bio

Hiroko Onishi is a lecturer at Kingston University London, UK.

Name: Well-Known Trade Marks: A Comparative Study of Japan and the EU (Hardback)Routledge 
Description: By Hiroko Onishi. This book considers the effectiveness of well-known trade mark protection at an international level. It particularly considers EU trade mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan,...
Categories: Intellectual Property Law, Comparative Law, Management of Technology & Innovation