Blaxploitation Films of the 1970s
Blackness and Genre
Published April 5th 2012 by Routledge – 136 pages
During the early years of the motion picture industry, black performers were often depicted as shuckin’ and jivin’ caricatures. Specifically, black males were portrayed as toms, coons and bucks, while the mammy and tragic mulatto archetypes circumscribed black femininity. This misrepresentation began to change in the 1950s and 1960s when performers such as Dorothy Dandridge and Sidney Poitier were cast in more positive roles. These performers paved the way for the black exploitation or blaxploitation movement, which began in 1970 and flourished until 1975. The movement is characterized by films that feature a black hero or heroine, black supporting characters, a predominately black urban setting, a display of black sexuality, excessive violence, and a contemporary rhythm and blues soundtrack. Blaxploitation films were made across varying genres, but the questionable elements of some of the pictures caused them to be referred to as "blaxploitation" films with little or no regard given to their generic categorization. This book examines how Cotton Comes to Harlem (1970), Blacula (1972), The Mack (1973), and Cleopatra Jones (1973) can be classified within the detective, horror, gangster, and cop action genres, respectively, and illustrates the manner in which the inclusion of "blackness" represents a significant revision to the aforementioned genres.
Introduction: The Historic Labeling of Blackness in Cinema 1. "Two Detectives Only a Mother Could Love!": Cotton Comes to Harlem and the Detective Genre 2. "Deadlier than Dracula!": Blacula and the Horror Genre 3. "Now that You’ve Seen the Rest…Make Way for the Biggest and the Best!": The Mack and the Gangster Genre 4. "6 feet 2" and All of it Dynamite!": Cleopatra Jones and the Cop Action Genre Conclusion: The Demise and Aftermath of the Blaxploitation Movement
Novotny Lawrence is Assistant Professor in the Department of Radio and Television at Southern Illinois University-Carbondale.