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The Multinational Motor Industry (RLE International Business)

By George Maxcy

Routledge – 2013

Series: Routledge Library Editions: International Business

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    978-1-13-800789-5
    June 9th 2014
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    November 27th 2012

Description

This book analyses the multinational enterprise using the example of the world motor industry. It begins by examining the multinational enterprise in general, considering its nature, the economic theory of its behaviour and is effects on the nation state. It goes on to explore the growth and development of the multinational motor industry, and then surveys the state of the motor industry, and the role of multinationals in it, in various types of economy, using case studies from the UK, USA, Canada, Australia, Brazil and India.

Contents

List of Tables. Preface. Part 1: Economics and the Multinational Enterprise. 1. The Nature of the Multinational Enterprise. 2. Economic Theory and the Multinational Enterprise. 3. The Nation-state and the Multinational Enterprise. Part 2: Growth and Development. 4. The Beginnings. 5. The Interwar Period. 6. War and the Multinational Enterprise. 7. The Great Postwar Boom 1946-1973. 8. Recession and Recovery. 9. Multinational Enterprises and Communist Countries. 10. Labour’s Response to the Multinational Enterprise. 11. Survivors. Part 3: Motor Industry Case Studies. 12. Conditions of Production. 13. Mature Developed Countries. 14. Rich Developing Countries. 15. Poor Developing Countries. Conclusions. Bibliography. Index.

Name: The Multinational Motor Industry (RLE International Business) (Hardback)Routledge 
Description: By George Maxcy. This book analyses the multinational enterprise using the example of the world motor industry. It begins by examining the multinational enterprise in general, considering its nature, the economic theory of its behaviour and is effects on the nation...
Categories: Marketing, International Business, Business, Management and Accounting