The Making of Heritage
Seduction and Disenchantment
Edited by Camila Del Marmol, Marc A. Morell, Jasper Chalcraft
Routledge – 2014 – 160 pages
Series: Routledge Studies in Heritage
This volume explores the process of heritage making and its relation to the production of touristic places, examining several case studies around the world. Most existing literature on heritage and tourism centers either on its managerial aspects, the tourist experience, or issues related to inequality and identity politics. This volume instead establishes theoretical links between analyses of heritage and the production and reproduction of places in the context of the global tourist trade.
The approach adopted here is to explore the production of heritage as a complex process shaped by local and global discourses that can have a deep impact on several policies and legislations. Heritage itself has now become not only a global discourse, but also a global practice, which may eventually lead to the use of heritage as a field for hegemony. From these perspectives, heritage making may be incorporated in the world economy, mainly through the global tourism trade. The chapters in this book stress the need for identifying the intrinsic political implications of these processes, relocating their study in political, economic and social settings. Combined with a diversified set of theoretical approaches and research methods, guided by a common thematic rationale, The Making of Heritage is at the forefront of current debates about heritage.
1. Introduction Camila del Mármol and Marc Morell 2. Metaculture and its Malcontents: World Heritage in Tanzania and Libya Jasper Chalcraft 3. The Temples of Baalbek: The Effect of Representations in the Rourist Seduction Process Isabelle Lefort and Ghada Salem 4. Mexico for Sale: The Creation and Manipulation of a Cultural Identity for Tourism (The Case of Xcaret Night Show) Rafael Guerrero 5. The Making of Heritage through Indigenous Handicraft : The Cultural Entrepreneurs of Costa Rica Julien Laverdure 6. Convict Heritage in French Guiana: Papillon and Friends in a Touristic Perspective Bernard Cherubini 7. Tourism, Values and the Becoming Ordinary of Heritage Marc Morell 8. Take-away Heritage (or Selling Pre-packed National Food Culture) Elise Billiard 9. The Life of a Tourist Attraction – From Conception to Independence Maria Gutowska 10. Heritage and Museum: Motivations and Discourses Produced by Tourists Eunice Lopes 11. Conclusion
Camila del Mármol is Assistant Professor for Social and Cultural Anthropology in the Universitat de Barcelona, Spain.
Marc Morell is a Social Anthropologist at the Universitat de Barcelona, Spainand member of the Politics, Labour and Sustainability research team at the Universitat de les Illes Balears, Spain.
Jasper Chalcraft is a Visiting Research Fellow in the Department of Sociology at the University of Sussex, UK.