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1-4 of 4 results for Author: alan fyall (sorted by Publication Date, showing all)
  1. International Sports Events

    Impacts, Experiences and Identities

    Edited by Richard Shipway, Alan Fyall

    Series: Advances in Tourism

    This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first...

    Published January 31st 2012 by Routledge

  2. Marketing in Travel and Tourism

    4th Edition

    By Victor Middleton, Alan Fyall, Mike Morgan, Ashok Ranchhod

    Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of...

    Published March 19th 2009 by Routledge

  3. International Perspectives of Festivals and Events

    Edited by Jane Ali-Knight, Alan Fyall, Martin Robertson, Adele Ladkin

    International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at...

    Published October 23rd 2008 by Routledge

  4. Managing World Heritage Sites

    By Anna Leask, Alan Fyall

    World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The...

    Published May 1st 2006 by Routledge

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