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1-2 of 2 results for Author: ann r carden (sorted by Publication Date, showing all)
  1. Public Relations Writing Worktext

    A Practical Guide for the Profession, 3rd Edition

    By Joseph M. Zappala, Ann R. Carden

    Public Relations Writing Worktext provides the fundamental knowledge and the basic preparation required for the professional practice of public relations writing. This textbook introduces readers to public relations and writing, providing an overview of the four-step public relations process in...

    Published September 13th 2009 by Routledge

  2. Public Relations Worktext

    Strategic Message Development, 2nd Edition

    By Joseph M. Zappala, Ann R. Carden

    Public Relations Worktext provides the fundamental knowledge and the basic preparation needed for the professional practice of public relations writing. This textbook introduces readers to public relations and writing, providing an overview of the four-step public relations process in addition to...

    Published April 5th 2004 by Routledge

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