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  1. Measuring Psychological Responses To Media Messages

    Edited by Annie Lang

    Series: Routledge Communication Series

    Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication because, to some extent, the questions one asks are determined by the methods one...

    Published December 1st 2011 by Routledge

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