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1. The Science of Social Influence

   Advances and Future Progress

   Edited by Anthony R. Pratkanis

   Series: Frontiers of Social Psychology

   The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to: Learn how to conduct lab, field and case research on social influence through...

   Published May 16th 2007 by Psychology Press
2. Attitude Structure and Function

   Edited by Anthony R. Pratkanis, Steven J. Breckler, Anthony G. Greenwald

   Utilizing "new wave" research including new psychological theories, new statistical techniques, and a stronger methodology, this collection unites a diversity of recent research perspectives on attitudes and the psychological functions of an attitude. The objective of the editors was to bring...

   Published January 31st 1989 by Psychology Press