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1. Marketing Communications

   By Lynne Eagle, Stephan Dahl, Barbara Czarnecka, Jenny Lloyd

   With the proliferation of digital and social media, there has never been a more dynamic time to engage with Marketing Communications - and never has the integration of MarComms principles into a strategic marketing plan been more challenging. Even the best product in the world won’t sell without...

   To Be Published November 29th 2013 by Routledge
2. Enduring Issues In Special Education

   Personal Perspectives

   Edited by Barbara Bateman, John W. Lloyd, Melody Tankersley

   Critical Issues in Special Education is aimed at any course in the undergraduate or graduate special education curriculum that is wholly or partly devoted to a critical examination of current issues in special education. The book organizes fourteen issues into six parts. Each part begins with an...

   To Be Published October 31st 2013 by Routledge
3. Smoking in Adolescence

   Images and Identities

   By Barbara Lloyd, Kevin Lucas

   Series: Adolescence and Society

   What factors influence adolescents to take up smoking? Why do more girls smoke than boys? In contrast to medical orthodoxy, Smoking in Adolescence looks at smoking from the adolescents' own points of view. What emerges is that regular smokers are seen as fun-loving and nonconformist; cigarettes are...

   Published March 25th 1998 by Routledge