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  1. Getting Started with Business Analytics

    Insightful Decision-Making

    By David Roi Hardoon, Galit Shmueli

    Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial...

    Published March 25th 2013 by Chapman and Hall/CRC

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