Linking Theory and Practice, 4th Edition
To Be Published March 15th 2015 by Routledge
Text and Cases, 2nd Edition
Teach your students the most effective research strategiesincluding Internet surveys! Over the last few years changes in the marketing research process have been dramatic and far-reaching with the emergence of the Internet and other technologies. Marketing Research: Text and Cases, Second...
Published August 21st 2013 by Routledge
Strategic Planning for Not-For-Profit Organizations covers all the steps involved in developing a strategic plan for a not-for-profit organization. Strategic planning has become a critical issue for not-for-profit organizations as they strive for direction and orderly adjustment to a changing...
Published June 17th 2013 by Routledge
With Strategic Planning for Private Higher Education you will improve your effectiveness in strategic planning to ensure the growth, success, and viability of your institution. The book’s emphasis on tested techniques and the examples from the authors’experiences in leading several private...
Published April 15th 2013 by Routledge
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the...
Published October 18th 2012 by Routledge
From Concept to Success
Spiritual management is required for spiritual organization, and yet a ministry’s master plan should be the Master’s plan for that ministry. Church and Ministry Strategic Planning assists readers in developing a Biblically based blueprint for carrying out the many activities in which the church or...
Published October 12th 2012 by Routledge
Pedagogy and practice
The Guided Reader for Secondary English draws on extracts from the published work of some of the most influential education writers to provide insight, guidance and clarity about key issues affecting Secondary English teachers. The book brings together key extracts from classic and contemporary...
Published July 13th 2012 by Routledge
Towards a Strategy for Cyberpower
Series: Adelphi series
The major aim of Cyberspace and the State is to provide conceptual orientation on the new strategic environment of the Information Age. It seeks to restore the equilibrium of policy-makers which has been disturbed by recent cyber scares, as well as to bring clarity to academic debate on the subject...
Published November 16th 2011 by Routledge
The Centrality of Language in Learning
What is the role of the individual school 'subject' and 'subject teacher' within school? Is it to teach a set of core subject knowledge, skills and understanding in a way that remains faithful to long-standing subject cultures and pedagogies? Or is there another way to consider how the curriculum...
Published October 22nd 2010 by Routledge
Linking Theory and Practice, 3rd Edition
Now in an updated third edition, English Teaching in the Secondary School is a comprehensive guide to the theory and practice of teaching English. Presenting an informed view of current educational policy, the authors provide advice to help students creatively and independently interpret government...
Published November 11th 2009 by Routledge