Strategic Opportunities and Cultural Challenges, 5th Edition
As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their roles. Now in its fifth edition, Sweeney and McFarlin's International Management embodies a balanced and integrated approach to the subject,...
Published October 9th 2014 by Routledge
Transcending Borders and Cultures
In today’s increasingly diverse, multicultural business world, managers and employees alike need to transcend many borders (literally or figuratively) and grasp a wide variety of cultural nuances on a routine basis. Doing this well requires both a sophisticated understanding of cultural differences...
Published July 27th 2012 by Routledge