A Tribute to Ralph Rosnow
This new volume is a collection of thought-provoking essays on the current state of social and organizational psychology. The topics range from data analysis and interpretation, to research ethics, to theoretical issues, to an examination of psychological epistemology and theory. The book is...
Published August 15th 2014 by Psychology Press
(A) Rational Approach to Consumer Choice
Consumption is the primary economic activity in our post-industrial society. We are consumers, not producers. Consumer behavior analysis is leading heterodox marketing scholarship and innovative applied behavioral work, with much to offer both constituencies. This volume shows how consumer behavior...
Published March 28th 2013 by Routledge