Recovery Marketing after Crises
Natural disasters, wars and conflicts, epidemics, and other major crises can devastate a tourism service or destination. Though there is extensive literature and research on preparation and coping with tourism crises, there is a gap in information on how to best market and recover from the...
Published May 22nd 2013 by Routledge
This book provides a review of the current theory and practice of experiential tourism and how it is marketed. Many societies today are characterised by widespread individual wealth of an order previously confined to the elite with the consequence that ownership of ‘ordinary’ physical goods is no...
Published May 29th 2012 by Routledge
Advances in Service Network Analysis examines advances in the management and analysis of networks of organizations in service industries. In recent years recognition of the significance of inter-organizational networks for the provision of complex services, for example at tourist destinations, has...
Published September 11th 2011 by Routledge
Learn both theory and practice of knowledge managementSir Francis Bacon once wrote, Knowledge is power. Knowledge Sharing and Quality Assurance in Hospitality and Tourism provides strategies to grab that power and the competitive edge in the tourism industry through knowledge...
Published October 30th 2006 by Routledge
Management Responses and Theoretical Insight
Don’t wait until it’s too late to learn how to manage a crisis situationThe impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and natural disasters. Tourism Crises presents the latest research on crisis management with...
Published September 7th 2006 by Routledge
Implications for Quality Management and Customer Satisfaction
Explore how lifestyle concepts are linked to marketing the hospitality and tourism industryHospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and...
Published June 16th 2005 by Routledge
International Case Studies
Embracing and Managing Change in Tourism examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change. Including twenty-two detailed case studies from around the world this book explores two key principles. Firstly that...
Published May 20th 1998 by Routledge