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  1. Tourist Customer Service Satisfaction

    An Encounter Approach

    By Francis P. Noe, Muzaffer Uysal, Vincent P. Magnini

    Series: Advances in Tourism

    Customer satisfaction and loyalty in the tourism sector is highly dependent upon the behaviours of front-line service providers. Service is about people, how they relate to one another, fulfill each other’s needs and ultimately care for each other. Yet surprisingly there are few or any books which...

    Published July 21st 2010 by Routledge

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