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  1. Mass Customisation and Personalisation in Architecture and Construction

    Edited by Poorang A.E. Piroozfar, Frank T. Piller

    Challenged by the recent economic crisis, the building and construction industry is currently seeking new orientation and strategies. Here mass customisation is uncovered as a key strategy in helping to meet this challenge. The term mass customisation denotes an offering that meets the demands of...

    Published July 1st 2013 by Routledge

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