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  1. Consumer Culture, Identity and Well-Being

    The Search for the 'Good Life' and the 'Body Perfect'

    By Helga Dittmar

    Series: European Monographs in Social Psychology

    Advertising, materialism and consumption are central aspects of contemporary Western culture. We are bombarded with idealised images of the perfect body, desirable consumer goods, and affluent lifestyles, yet psychology is only just beginning to take account of the profound influence these consumer...

    Published September 17th 2010 by Psychology Press

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