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  1. Media Messages and Public Health

    A Decisions Approach to Content Analysis

    Edited by Amy Jordan, Dale Kunkel, Jennifer Manganello, Martin Fishbein

    Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors. Uniquely tailored to the challenges faced by content researchers interested in the study of...

    Published November 20th 2008 by Routledge

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