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  1. The Zeronauts

    Breaking the Sustainability Barrier

    By John Elkington

    A world of 9 billion people by mid-century will demand fundamental changes in our mindsets, behaviors, cultures, and overarching paradigm. Just as our species broke the Sound Barrier during the 1940s and 1950s, a new breed of innovator, entrepreneur, and investor is lining up to break the...

    Published May 13th 2012 by Routledge

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