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  1. Social Media and Public Relations

    Fake Friends and Powerful Publics

    By Judy Motion, Robert L. Heath, Shirley Leitch

    Series: Routledge New Directions in Public Relations & Communication Research

    Social media has had a profound, and as yet not fully understood impact on public relations. In the 24/7 world of perpetually-connected publics, will public relations function as a dark art that spins (or tweets) the truth for credulous publics? Or must public relations be reconceptualized under...

    To Be Published April 1st 2015 by Routledge

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