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  1. Applied Public Relations

    Cases in Stakeholder Management, 2nd Edition

    By Kathy Brittain McKee, Kathy Richardson, Marcie Hinton, Larry F. Lamb

    Series: Routledge Communication Series

    Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of cases covering a wide variety of industries, locations, and settings, authors Kathy Brittain McKee...

    Published June 10th 2009 by Routledge

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