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  1. Strategic Alliance Management

    By Brian Tjemkes, Pepijn Vos, Koen Burgers

    Strategic alliances - voluntary, long-term collaborations between firms to achieve their objectives - are attracting increasing attention in business schools because of their growing prevalence among organizations today. Mastering the art of managing strategic alliances allows firms to radically...

    Published February 9th 2012 by Routledge

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