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1-2 of 2 results for Author: mark w johnston (sorted by Publication Date, showing all)
  1. Contemporary Selling

    Building Relationships, Creating Value - 4th edition

    By Mark W. Johnston, Greg W. Marshall

    Published in previous editions as Relationship Selling, the latest edition of Mark Johnston and Greg Marshall’s Contemporary Selling: Building Relationships, Creating Value continues to set the standard for the most up-to-date and student-friendly selling textbook available anywhere today. The...

    Published March 21st 2013 by Routledge

  2. Sales Force Management

    Leadership, Innovation, Technology - 11th edition

    By Mark W. Johnston, Greg W. Marshall

    In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, solidifying the book's position globally as the leading textbook in the field. It’s a contemporary classic, fully updated...

    Published February 20th 2013 by Routledge

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