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  1. Marketing and Feminism

    Current issues and research

    Edited by Miriam Catterall, Pauline Maclaran, Lorna Stevens

    Series: Routledge Interpretive Marketing Research

    This cutting edge, innovative volume offers the best of current scholarship on feminist perspectives in marketing. Through many exciting and often controversial discussions, it highlights and challenges assumptions about women and gender in marketing theory and practice from both historical and...

    Published July 19th 2000 by Routledge

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