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Branding New York
How a City in Crisis Was Sold to the World
Series: Cultural Spaces
Winner of the 2009 Robert Park Book Award for best Community and Urban Sociology book! Branding New York traces the rise of New York City as a brand and the resultant transformation of urban politics and public life. Greenberg addresses the role of "image" in urban history, showing who produces...
Published February 14th 2008 by Routledge