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  1. Return on Strategy

    How to Achieve it!

    By Michael Moesgaard, Morten Froholdt, Flemming Poulfelt

    Why is it that many companies meticulously following recipes on management and strategy fail? Did Google, Skype, Ryanair, Huawei and a number of other successful companies buy into a well thought out strategy and adhered to that over time? How do companies deliberately opting out of the recipe game...

    Published December 1st 2009 by Routledge

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