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  1. Financial Services Marketing

    An International Guide to Principles and Practice, 2nd Edition

    By Christine Ennew, Nigel Waite

    This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of Finance, and employees working within the financial...

    Published May 9th 2013 by Routledge

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