Recovery Marketing after Crises
Natural disasters, wars and conflicts, epidemics, and other major crises can devastate a tourism service or destination. Though there is extensive literature and research on preparation and coping with tourism crises, there is a gap in information on how to best market and recover from the...
Published May 22nd 2013 by Routledge
This book provides a review of the current theory and practice of experiential tourism and how it is marketed. Many societies today are characterised by widespread individual wealth of an order previously confined to the elite with the consequence that ownership of ‘ordinary’ physical goods is no...
Published May 29th 2012 by Routledge
Advances in Service Network Analysis examines advances in the management and analysis of networks of organizations in service industries. In recent years recognition of the significance of inter-organizational networks for the provision of complex services, for example at tourist destinations, has...
Published September 11th 2011 by Routledge
Learn both theory and practice of knowledge managementSir Francis Bacon once wrote, Knowledge is power. Knowledge Sharing and Quality Assurance in Hospitality and Tourism provides strategies to grab that power and the competitive edge in the tourism industry through knowledge...
Published October 30th 2006 by Routledge
Proceedings of the Sixth International Conference of the Learning Sciences
More than a decade has passed since the First International Conference of the Learning Sciences (ICLS) was held at Northwestern University in 1991. The conference has now become an established place for researchers to gather. The 2004 meeting is the first under the official sponsorship of the...
Published June 9th 2004 by Routledge