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  1. Communication, Public Discourse, and Road Safety Campaigns

    Persuading People to Be Safer

    By Nurit Guttman

    Series: Routledge Studies in Rhetoric and Communication

    This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed...

    Published June 9th 2014 by Routledge

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