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  1. International Business and Strategy

    Cases and readings

    Edited by Peter J. Buckley, Pervez Ghauri

    With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one...

    To Be Published December 15th 2014 by Routledge

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