Skip to Content

Book Search

1-1 of 1 results for Author: phil megicks (sorted by Publication Date, showing all)
  1. CIM Coursebook: The Marketing Planning Process

    By Ray Donnelly, Graham Harrison

    Edited by Phil Megicks

    Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant...

    Published July 10th 2009 by Routledge

Simple Book Search

  1. Date-range:

Advanced Book Search

We suggest filling in as few fields as possible – this usually retrieves the best selection of search results.

Search Options
  1. Date-range: