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1-3 of 3 results for Author: richard elliott (sorted by Publication Date, showing all)
  1. Football and Migration

    Perspectives, Places, Players

    Edited by Richard Elliott, John Harris

    Series: Routledge Research in Sport, Culture and Society

    Football is an incredibly powerful case study of globalization and an extremely useful lens through which to study and understand contemporary processes of international migration. This is the first book to focus on the increasingly complex series of migratory processes that contour the...

    Published September 22nd 2014 by Routledge

  2. Brands and Brand Management

    Edited by Richard Elliott

    Series: Critical Perspectives on Business and Management

    The process of brand management originated in US consumer goods companies in the 1930s and is now firmly established as a core activity within the marketing department of any significant enterprise. In recent years, there has been a great surge of scholarly and popular interest in the subject....

    Published November 28th 2008 by Routledge

  3. Critical Marketing

    By Pauline Maclaran, Michael Saren, Pauline Maclaran, Christina Goulding, Richard Elliott, Miriam Caterall

    Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective...

    Published May 31st 2007 by Routledge

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