Skip to Content

Book Search

1-5 of 5 results for Author: richard m perloff (sorted by Publication Date, showing all)
  1. The Dynamics of Political Communication

    Media and Politics in a Digital Age

    By Richard M. Perloff

    "The Dynamics of Political Communication blends the drama, excitement, and chaos of politics with the extensive body of social science research that maps in detail the role of the communication media in our political life." —Maxwell McCombs, University of Texas at Austin "The effortlessness and...

    Published November 25th 2013 by Routledge

  2. The Dynamics of Persuasion

    Communication and Attitudes in the 21st Century, 5th Edition

    By Richard M. Perloff

    Series: Routledge Communication Series

    With substantial revisions reflecting new research and changes in society, the fifth edition of The Dynamics of Persuasion introduces students to major theories of persuasion and attitudes, using theory as the key to unlock the mysteries of contemporary social influence. Organized in terms of major...

    Published July 9th 2013 by Routledge

  3. Persuading People To Have Safer Sex

    Applications of Social Science To the Aids Crisis

    By Richard M. Perloff

    Series: Routledge Communication Series

    Persuading People to Have Safer Sex offers a lucid, in-depth, student-friendly and academically thorough discussion of AIDS prevention and health persuasion. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem....

    Published December 13th 2000 by Routledge

  4. Persuading People To Have Safer Sex

    Applications of Social Science To the Aids Crisis

    By Richard M. Perloff

    Series: Routledge Communication Series

    Persuading People to Have Safer Sex offers a lucid, in-depth, student-friendly and academically thorough discussion of AIDS prevention and health persuasion. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem....

    Published November 1st 2000 by Routledge

  5. Political Communication

    Politics, Press, and Public in America

    By Richard M. Perloff

    Series: Routledge Communication Series

    In this political communication text, Richard M. Perloff examines the various ways in which messages are constructed and communicated from public officials and politicians through the mass media to the ultimate receivers-the people. With a focus on the history of political communication, he...

    Published December 1st 1997 by Routledge

Simple Book Search

  1. Date-range:

Advanced Book Search

We suggest filling in as few fields as possible – this usually retrieves the best selection of search results.

Search Options
  1. Date-range: