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  1. Market Analysis

    Assessing Your Business Opportunities

    By William Winston, Robert E Stevens, Philip K Sherwood, John Paul Dunn

    Planning is a critical process when starting a new business or introducing a new product. Market Analysis shows readers how to execute a feasibility study for more effective planning. A step-by-step approach leads the reader through the feasibility analysis process and describes what needs to be...

    Published June 28th 1993 by Routledge

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