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1-2 of 2 results for Author: ruth ellen kinzey (sorted by Publication Date, showing all)
  1. Promoting Nonprofit Organizations

    A Reputation Management Approach

    By Ruth Ellen Kinzey

    Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation. The ways in which businesses – both for-profit and not-for-profit – communicate with customers has changed dramatically in recent years....

    Published April 8th 2013 by Routledge

  2. Using Public Relations Strategies to Promote Your Nonprofit Organization

    By Ruth Ellen Kinzey

    Learn how to strategically execute public relations assignments! In Using Public Relations Strategies to Promote Your Nonprofit Organization, you will explore an easy-to-follow explanation on why nonprofit groups must take a more business-like approach in their communications. You will also...

    Published April 6th 2000 by Routledge

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