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1-3 of 3 results for Author: tony rogers (sorted by Publication Date, showing all)
  1. Conferences and Conventions 3rd edition

    A Global Industry, 3rd Edition

    By Tony Rogers

    Series: Events Management

    Conferences and Conventions: A Global Industry 3rd edition provides a comprehensive introduction to the key elements of the global conference, convention and meetings industry. It examines the industry’s origins, structure, economic, social and environmental impacts, education, training and career...

    Published January 11th 2013 by Routledge

  2. Marketing Destinations and Venues for Conferences, Conventions and Business Events

    By Rob Davidson, Tony Rogers, Rob Davidson, Tony Rogers

    Series: Events Management

    Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as:* Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue selling strategies* Future...

    Published April 25th 2006 by Routledge