Sport Management Series
Many millions of people around the globe are employed in sport organizations in areas as diverse as event management, broadcasting, venue management, marketing, professional sport, and coaching as well as in allied industries such as sporting equipment manufacturing, sporting footwear and apparel, and retail.
At the elite level, sport has moved from being an amateur pastime to a significant industry. The growth and professionalization of sport has driven changes in the consumption and production of sport and in the management of sporting organizations at all levels of sport.
Managing sport organizations at the start of the 21st century involves the application of techniques and strategies evident in the majority of modern business, government and nonprofit organizations.
The Sport Management Series provides a range of texts for many of the core subjects in undergraduate sport business and management courses. They provide essential resources for academics, students and managers seeking an international perspective on the management of sport.
The series covers the majority of the core management functions and challenges facing organisations operating in the complex global sport industry.
To support their use by academics, each text is supported by current case studies, targeted study questions, further reading lists, links to relevant web-based resources, and supplementary online materials such as case study questions and PowerPoint slides.