Skip to Content

Books by Subject

Attitudes & Persuasion Books

You are currently browsing 21–28 of 28 new and published books in the subject of Attitudes & Persuasion — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 3

  1. Negotiation Theory and Research

    Edited by Leigh L. Thompson

    Series: Frontiers of Social Psychology

    Negotiation is the most important skill anyone in the business world can have today, because people must continually negotiate their jobs, responsibilities, and opportunities. Yet very few people know strategies for maximizing their outcomes in everyday and in more formal business situations. This...

    Published January 12th 2006 by Psychology Press

  2. Contemporary Perspectives on the Psychology of Attitudes

    Edited by Geoffrey Haddock, Gregory R. Maio

    What is an attitude? How do different research approaches characterise 'attitude' and its applications in social psychology?The Attitude concept has long formed an indispensable construct in social psychology. In this volume, internationally renowned contributors review contemporary developments in...

    Published September 1st 2004 by Psychology Press

  3. Persuasion in Advertising

    By John O'Shaugnessy, Nicholas O'Shaughnessy

    Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades...

    Published November 19th 2003 by Routledge

  4. Stereotyping as Inductive Hypothesis Testing

    By Klaus Fiedler, Eva Walther

    Series: European Monographs in Social Psychology

    Traditional social hypotheses have a built-in tendency to verify themselves and so involuntarily resist attempts at stereotype change or correction. This is the insight demonstrated and discussed as the start point for an alternative approach to the problem of stereotyping and hypothesis testing....

    Published November 5th 2003 by Psychology Press

  5. Social Influence

    Direct and Indirect Processes

    By Joseph P. Forgas, Kipling D. Williams

    Series: Sydney Symposium of Social Psychology

    Social influence processes play a key role in human behavior. Arguably our extraordinary evolutionary success has much to do with our subtle and highly developed ability to interact with and influence each other. In this volume, leading international researchers review and integrate contemporary...

    Published June 13th 2002 by Psychology Press

  6. Attitudes and Attitude Change

    By Gerd Bohner, Michaela Wanke

    Series: Social Psychology: A Modular Course

    Attitudes - cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas - and attitude change have been a central concern in social psychology since the discipline began. People can - and do - have attitudes on an infinite range of things but what are...

    Published February 20th 2002 by Psychology Press

  7. Attitudes and Persuasion

    By Philip Erwin

    Series: Psychology Focus

    Attitudes and Persuasion provides an up-to-date overview of the crucial role that attitudes play in our everyday lives and how our thoughts and behaviour are influenced. The nature, function and origins of attitudes are examined, and a review of how they can be measured is given. The book addresses...

    Published August 15th 2001 by Psychology Press

  8. Social Influences

    By Kevin Wren

    Series: Routledge Modular Psychology

    Social Influences looks at how we perceive ourselves and others and how this can influence our behaviour. It includes stereotyping and prejudice, obedience and conformity, collective behaviour and leadership....

    Published August 4th 1999 by Routledge