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Social Psychology of Organizations Books

You are currently browsing 11–20 of 58 new and published books in the subject of Social Psychology of Organizations — sorted by publish date from newer books to older books.

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New and Published Books – Page 2

  1. Social Psychology at Work (Psychology Revivals)

    Essays in honour of Michael Argyle

    Edited by Peter Collett, Adrian Furnham

    Series: Psychology Revivals

    Social psychology has much to offer real world problems, especially in industrial and organizational settings. Originally published in 1995, in Social Psychology at Work leading researchers in their respective fields discuss recent findings and their implications for the commercial world of work....

    Published April 12th 2013 by Routledge

  2. Green Organizations

    Driving Change with I-O Psychology

    Edited by Ann Hergatt Huffman, Stephanie R. Klein

    Series: Applied Psychology Series

    This book is a landmark in showing how industrial-organizational psychology and related fields contribute to environmental sustainability in organizations. Industrial-organizational psychology embraces a scientist/practitioner model: evidence-based best practice to solve real-world issues....

    Published March 27th 2013 by Routledge

  3. Advertising and Psychology (RLE Advertising)

    By Leslie Ernest Gill

    Series: Routledge Library Editions: Advertising

    The consequences of advertising on the social life of the community has been a much-discussed topic in recent years. Advertising as a means of influencing the thought and behaviour of masses of people involves the application of such fundamental aspects of psychology as attention, motivation,...

    Published March 21st 2013 by Routledge

  4. Advertising at the Crossroads (RLE Advertising)

    By Max A. Geller

    Series: Routledge Library Editions: Advertising

    Advertising today is not only under sterner scrutiny by the various federal regulatory and judicial bodies but is also facing an ominous storm of public criticism because of certain abuses. One of the big questions troubling advertisers, agencies and media is whether advertising will be subject to...

    Published March 21st 2013 by Routledge

  5. Advertising A New Approach (RLE Advertising)

    By Walter Taplin

    Series: Routledge Library Editions: Advertising

    Walter Taplin here presents the first fruits of his exhaustive enquiry into the causes of this massive feature of contemporary life. Advertising has deeper and more interesting sources than the mere desire of manufacturers to secure markets, or of high-pressure salesmen to secure commissions....

    Published March 21st 2013 by Routledge

  6. Advertising Today and Tomorrow (RLE Advertising)

    By W.A. Evans

    Series: Routledge Library Editions: Advertising

    Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip...

    Published March 21st 2013 by Routledge

  7. Advertising Explained (RLE Advertising)

    By Dennis Caton

    Series: Routledge Library Editions: Advertising

    This work explains the various elements which go to the making of a successful advertising campaign – the planning, research and discussion – and gives some helpful information about advertising media, the creation of advertisements, about printing processes and mechanical production. It touches...

    Published March 21st 2013 by Routledge

  8. Advertising, The Uneasy Persuasion (RLE Advertising)

    Its Dubious Impact on American Society

    By Michael Schudson

    Series: Routledge Library Editions: Advertising

    What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling the moral indignation surrounding the industry, or...

    Published March 21st 2013 by Routledge

  9. Commercial Advertising (RLE Advertising)

    By Thomas Russell

    Series: Routledge Library Editions: Advertising

    The Lectures forming the main part of this volume were presented at the London School of Economics and Political Science and, collected, purport not to be a working textbook of Advertising, but rather a statement of practical principles. Every opportunity has been taken to illustrate, with examples...

    Published March 21st 2013 by Routledge

  10. Outdoor Advertising (RLE Advertising)

    By Richard Nelson, Anthony Sykes

    Series: Routledge Library Editions: Advertising

    The poster as we know it dates from the Industrial Revolution, although one form of outdoor advertising has existed for many centuries. Industrialisation meant that producer became separated from consumer while production for mass consumption rapidly increased, so that a development was necessary...

    Published March 21st 2013 by Routledge