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Forthcoming Consumer Psychology Books

You are currently browsing 1–10 of 12 forthcoming new books in the subject of Consumer Psychology — sorted by publish date from upcoming books to future books.

For books that are already published; please browse available books.

Forthcoming Books

  1. Social Influence and Consumer Behavior

    Edited by Daniel J. Howard, Amna Kirmani, Priyali Rajagopal

    Series: Special Issues of Social Influence

    A good deal of consumer research is focused on social influence, since consumers make purchase decisions in the context of a social framework. This collection of innovative essays examines both the conscious and non-conscious effects of social influence on consumer behavior processes and outcomes,...

    To Be Published November 29th 2014 by Psychology Press

  2. Consumer Behaviour and Economic Growth in the Modern Economy (RLE Consumer Behaviour)

    Edited by Henri Baudet, Henk van der Meulen

    Series: Routledge Library Editions: Consumer Behaviour

    These essays show that industrialisation and fast economic growth have changed not only the broad material environment, but have also had a very important impact on basic food consumption. The introductory chapter takes a theoretical view and tries to establish the interrelationship between...

    To Be Published December 1st 2014 by Routledge

  3. Consumer Behaviour (RLE Consumer Behaviour)

    A Practical Guide

    By Gordon Foxall

    Series: Routledge Library Editions: Consumer Behaviour

    This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusing on those aspects of consumer behaviour which...

    To Be Published December 1st 2014 by Routledge

  4. Consumer Profiles (RLE Consumer Behaviour)

    An Introduction to Psychographics

    By Barrie Gunter, Adrian Furnham

    Series: Routledge Library Editions: Consumer Behaviour

    Psychographics have been developed in the field of market research as a way to relate consumer behaviour to market choice. This book, originally published in 1992, introduces the essential elements of psychographics. It shows how researchers go about defining consumer profiles and designing...

    To Be Published December 1st 2014 by Routledge

  5. Capitalism and the Consumer (RLE Consumer Behaviour)

    By Fred Henderson

    Series: Routledge Library Editions: Consumer Behaviour

    Written at a time when the needs and influence of the consumer within the economic system were in their infancy, this book offers a valuable insight into the birth of consumer-led economics as an integral part of social structure and economic theory....

    To Be Published December 1st 2014 by Routledge

  6. The Consumer Interest (RLE Consumer Behaviour)

    Dimensions and Policy Implications

    By J. D. Forbes

    Series: Routledge Library Editions: Consumer Behaviour

    This book, based on extensive original research, traces the development of the consumer interest . It examines the impact the consumer interest has in various spheres and considers the reonses of these spheres. It points out the ways in which consumer interests are represented in different...

    To Be Published December 1st 2014 by Routledge

  7. Consumer Education (RLE Consumer Behaviour)

    A Handbook for Teachers

    By Marion Giordan

    Series: Routledge Library Editions: Consumer Behaviour

    Education in consumer affairs has become increasingly important in recent years with the growth of consumer societies in many parts of the world. This practical handbook is a guide to teachers on the various aspects of the field; it looks at the consumer world in its political, social and economic...

    To Be Published December 1st 2014 by Routledge

  8. The Psychology of Advertising

    2nd Edition

    By Bob M. Fennis, Wolfgang Stroebe

    Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charity (even to causes we have not heard of before), voting for political candidates (even of questionable reputation), and changing our health-related...

    To Be Published April 14th 2015 by Psychology Press

  9. The Psychology of the Electric Car

    Experiences of Drivers from Electric Vehicle Trials

    Edited by Mark Burgess, Joseph Krems, Andreas Keinath

    In a world where we are increasingly feeling the pressure to be environmentally aware more and more people are turning to environmentally friendly modes or transport, including the Electric Car. This book is the first publication to comprehensively examine empirical evidence relating to people’s...

    To Be Published May 31st 2015 by Psychology Press

  10. Consumers and Their Brands

    Edited by Susan Fournier, Michael Breazeale, Jill Avery

    To Be Published June 29th 2015 by Routledge