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Mass Communication Books

You are currently browsing 31–40 of 112 new and published books in the subject of Mass Communication — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 4

  1. Digital Innovations for Mass Communications

    Engaging the User

    By Paul Martin Lester

    In every field of mass communications—advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting—professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative...

    Published December 10th 2013 by Routledge

  2. Qualitative Research Methods for Media Studies

    By Bonnie S. Brennen

    This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical...

    Published December 6th 2013 by Routledge

  3. Social Work, the Media and Public Relations (Routledge Revivals)

    Edited by Bob Franklin, Nigel Parton

    Series: Routledge Revivals

    Over the past few decades, relationships between social workers and the media have become increasingly challenging. Social workers feel aggrieved by media reporting of their profession and believe that journalists lack sufficient knowledge and experience of the social services to report matters...

    Published December 4th 2013 by Routledge

  4. Image and Influence

    Studies in the Sociology of Film

    By Andrew Tudor

    Series: Routledge Library Editions: Cinema

    This text outlines what sociologists need to know of the nature of communication and of mass culture, while also looking in some empirical detail at the workings of the Hollywood community and the psychology of the star system. It explores trends such as attempts to adapt semiology and...

    Published November 11th 2013 by Routledge

  5. Audiovisual Regulation under Pressure

    Comparative Cases from North America and Europe

    By Thomas Gibbons, Peter Humphreys

    In the face of globalization and new media technologies, can policy makers and regulators withstand deregulatory pressures on the ‘cultural policy toolkit’ for television? This comparative study provides an interdisciplinary investigation of trends in audiovisual regulation, with the focus on...

    Published October 29th 2013 by Routledge

  6. Media Today

    Mass Communication in a Converging World, 5th Edition

    By Joseph Turow

    "Turow’s Media Today: Mass Communication in a Converging World, now in its fifth edition, chooses [a] cutting-edge option. This is a student-friendly publication, offering aids such as definitions of key terms, colourful infographics, case studies and end-of-chapter review questions. There’s a...

    Published October 23rd 2013 by Routledge

  7. Mediating the Message in the 21st Century

    A Media Sociology Perspective

    By Pamela J. Shoemaker, Stephen D. Reese

    Hailed as one of the "most significant books of the twentieth century" by Journalism and Mass Communication Quarterly, Mediating the Message has long been an essential text for media effects scholars and students of media sociology. This new edition of the classic media sociology textbook now...

    Published October 1st 2013 by Routledge

  8. Ratings Analysis

    Audience Measurement and Analytics, 4th Edition

    By James G. Webster, Patricia F. Phalen, Lawrence W. Lichty

    Series: Routledge Communication Series

    This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years...

    Published October 1st 2013 by Routledge

  9. Communication, Public Opinion, and Globalization in Urban China

    By Francis L.F. Lee, Chin-Chuan Lee, Mike Z. Yao, Tsan-Kuo Chang, Fen Jennifer Lin, Chris Fei Shen

    Series: Routledge Studies in Rhetoric and Communication

    As China is increasingly integrated into the processes of economic, political, social, and cultural globalization, important questions arise about how Chinese people perceive and evaluate such processes. At the same time, international communication scholars have long been interested in how local,...

    Published September 24th 2013 by Routledge

  10. Meanings of Audiences

    Comparative Discourses

    Edited by Richard Butsch, Sonia Livingstone

    In today’s thoroughly mediated societies people spend many hours in the role of audiences, while powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable...

    Published August 22nd 2013 by Routledge

Forthcoming Books

  1. Social Work, the Media and Public Relations (Routledge Revivals)
    Edited by Bob Franklin, Nigel Parton
    To Be Published July 6th 2015
  2. News and the Net
    By Barrie Gunter
    To Be Published July 20th 2015
  3. The Press We Deserve
    Edited by Richard Boston
    To Be Published July 20th 2015
  4. Reporting the Counterculture
    By Richard P. Goldstein
    To Be Published July 20th 2015
  5. The Elements of Blogging: Expanding the Conversation of Journalism
    By Mark Leccese, Jerry Lanson
    To Be Published July 21st 2015

Find more forthcoming books