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Mass Communication Books

You are currently browsing 31–40 of 84 new and published books in the subject of Mass Communication — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 4

  1. Media Management and Economics Research in a Transmedia Environment

    Edited by Alan B. Albarran

    Series: Electronic Media Research Series

    This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction...

    Published May 15th 2013 by Routledge

  2. Public Relations and Communication Management

    Current Trends and Emerging Topics

    Edited by Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim

    Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional...

    Published May 13th 2013 by Routledge

  3. Screening the Public Sphere

    Media and Democracy in India

    By Saima Saeed

    For centuries, democracy and development have steered the imagination of governments, citizens, intelligentsia and policymakers alike. Democracy without free media is a contradiction, while development without democracy is futile. Highlighting the power and significance of contemporary media, this...

    Published April 18th 2013 by Routledge India

  4. The Routledge Companion to Advertising and Promotional Culture

    Edited by Matthew P. McAllister, Emily West

    The Routledge Companion to Advertising and Promotional Culture provides an essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. The book contains eight sections: Historical Perspectives considers the historical...

    Published March 29th 2013 by Routledge

  5. Routledge Handbook of Sport Communication

    Edited by Paul M. Pedersen

    Series: Routledge International Handbooks

    The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and...

    Published March 14th 2013 by Routledge

  6. Global Entertainment Media

    Between Cultural Imperialism and Cultural Globalization

    By Tanner Mirrlees

    A critical cultural materialist introduction to the study of global entertainment media. In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to...

    Published March 13th 2013 by Routledge

  7. De-Convergence of Global Media Industries

    By Dal Yong Jin

    Series: Routledge Research in Cultural and Media Studies

    Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership of multiple content or distribution channels in media and communications. Yet while...

    Published February 26th 2013 by Routledge

  8. Principles of American Journalism

    An Introduction

    By Stephanie Craft, Charles N. Davis

    In a rapidly changing media landscape, what becomes of journalism? Designed to engage, inspire and challenge students while laying out the fundamental principles of the craft, Principles of American Journalism introduces students to the core values of journalism and its singularly important role in...

    Published February 5th 2013 by Routledge

  9. Routledge Handbook of Media Law

    Edited by Monroe E. Price, Stefaan Verhulst, Libby Morgan

    Featuring specially commissioned chapters from experts in the field of media and communications law, this book provides an authoritative survey of media law from a comparative perspective. The handbook does not simply offer a synopsis of the state of affairs in media law jurisprudence, rather it&...

    Published December 19th 2012 by Routledge

  10. William Blake and the Digital Humanities

    Collaboration, Participation, and Social Media

    By Roger Whitson, Jason Whittaker

    Series: Routledge Interdisciplinary Perspectives on Literature

    William Blake’s work demonstrates two tendencies that are central to social media: collaboration and participation. Not only does Blake cite and adapt the work of earlier authors and visual artists, but contemporary authors, musicians, and filmmakers feel compelled to use Blake in their own...

    Published December 19th 2012 by Routledge