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Visual Communication Books

You are currently browsing 1–10 of 11 new and published books in the subject of Visual Communication — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books

  1. Green Advertising and the Reluctant Consumer

    Edited by Kim Sheehan, Lucy Atkinson

    This edited collection presents cutting edge research into the topic of green messages and subsequent consumer responses. The research studies draw on a rich tradition of communication, psychological and sociological theories that examine consumer responses in a nuanced way. At the same time, the...

    Published July 17th 2014 by Routledge

  2. Visual Culture and Public Policy

    Towards a visual polity?

    By Victor Bekkers, Rebecca Moody

    Series: Routledge Critical Studies in Public Management

    Traditionally, images have played an important role in politics and policy making, mostly in relation to propaganda and public communication. However, contemporary society is inundated with visual material due to the increasing ubiquity of media and visual technologies that facilitate the...

    Published July 17th 2014 by Routledge

  3. Text and Image

    A Critical Introduction to the Visual/Verbal Divide

    By John Bateman

    Text and image are used together in an increasingly flexible fashion and many disciplines and areas of study are now attempting to understand how these combinations work.This introductory textbook explores and analyses the various approaches to multimodality and offers a broad, interdisciplinary...

    Published May 27th 2014 by Routledge

  4. Rhetoric in the Flesh

    Trained Vision, Technical Expertise, and the Gross Anatomy Lab

    By T. Kenny Fountain

    Series: ATTW Series in Technical and Professional Communication

    Rhetoric in the Flesh is the first book-length ethnographic study of the gross anatomy lab to explain how rhetorical discourses, multimodal displays, and embodied practices facilitate learning and technical expertise and how they shape participants’ perceptions of the human body. By investigating...

    Published May 15th 2014 by Routledge

  5. Studies of Video Practices

    Video at Work

    Edited by Mathias Broth, Eric Laurier, Lorenza Mondada

    Series: Routledge Research in Cultural and Media Studies

    The last two decades have seen a rapid increase in the production and consumption of video by both professionals and amateurs. The near ubiquity of devices with video cameras and the rise of sites like YouTube have lead to the growth and transformation of the practices of producing, circulating,...

    Published May 14th 2014 by Routledge

  6. The Multimediated Rhetoric of the Internet

    Digital Fusion

    By Carolyn Handa

    Series: Routledge Studies in Rhetoric and Communication

    This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. Handa argues that as our lives become increasingly digital,...

    Published December 25th 2013 by Routledge

  7. Digital Innovations for Mass Communications

    Engaging the User

    By Paul Martin Lester

    In every field of mass communications—advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting—professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative...

    Published December 9th 2013 by Routledge

  8. Image and Influence

    Studies in the Sociology of Film

    By Andrew Tudor

    Series: Routledge Library Editions: Cinema

    This text outlines what sociologists need to know of the nature of communication and of mass culture, while also looking in some empirical detail at the workings of the Hollywood community and the psychology of the star system. It explores trends such as attempts to adapt semiology and...

    Published November 10th 2013 by Routledge

  9. Rhetoric, Remembrance, and Visual Form

    Sighting Memory

    Edited by Anne Teresa Demo, Bradford Vivian

    Series: Routledge Studies in Rhetoric and Communication

    This volume offers a multifaceted investigation of intersections among visual and memorial forms in modern art, politics, and society. The question of the relationships among images and memory is particularly relevant to contemporary society, at a time when visually-based technologies are...

    Published November 7th 2013 by Routledge

  10. Visual Communication on the Web

    By xtine burrough, Paul Martin Lester

    Most web design books developed for the trade market are a series of exercises without a theoretical, aesthetic, or historic framework. In this book, Visual Communication on the Web, web design exercises are accompanied by concise introductions that relate history, design principles, and visual...

    Published December 9th 2012 by Routledge

Forthcoming Books

  1. Disturbing Argument
    Edited by Catherine Palczewski
    To Be Published September 24th 2014
  2. Framing the Interpreter: Towards a visual perspective
    Edited by Anxo Fernández-Ocampo, Michaela Wolf
    To Be Published November 25th 2014
  3. Visual Environmental Communication
    Edited by Anders Hansen, David Machin
    To Be Published December 11th 2014
  4. Brands: Interdisciplinary Perspectives
    Edited by Jonathan E. Schroeder
    To Be Published December 17th 2014
  5. Creating Comics as Journalism, Memoir and Nonfiction
    By Randy Duncan, Michael Ray Taylor, David Stoddard
    To Be Published July 1st 2015

Find more forthcoming books