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Business, Management and Accounting Books

You are currently browsing 51–60 of 4,799 new and published books in the subject of Business, Management and Accounting — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 6

  1. Health Care in America: Separate and Unequal

    Separate and Unequal

    By Kant Patel, Mark E Rushefsky

    The American health care system is a unique mix of public and private programs that critics argue has produced a two-tier system - one for the rich and the other for the poor - that delivers dramatically unequal care and leaves millions of Americans seriously underinsured or with no coverage at all...

    Published November 17th 2014 by Routledge

  2. Experiencing International Business and Management

    Exercises, Projects, and Cases, 2nd Edition

    By Betty Jane Punnett

    Revised and updated, this popular book adds a real-life dimension to courses in international business and management. It's designed for instructors who want to go beyond the facts and figures in standard textbooks, and helps students learn how to interact with people in different cultures in the...

    Published November 17th 2014 by Routledge

  3. Cracking the Code: Leveraging Consumer Psychology to Drive Profitability

    Leveraging Consumer Psychology to Drive Profitability

    By Steven S. Posavac

    Filled with solid, actionable information and advice, this unique handbook focuses on how knowledge of the...

    Published November 17th 2014 by Routledge

  4. Advertising Media Planning

    A Brand Management Approach, 3rd Edition

    Updated and greatly expanded to reflect the explosive growth of new media, this acclaimed and widely-adopted text offers practical guidance for those involved in media planning on a daily basis as well as those who must ultimately approve strategic media decisions. Its current, real-world business...

    Published November 17th 2014 by Routledge

  5. Organizational Reputation in the Public Sector

    Edited by Arild Wæraas, Moshe Maor

    Series: Routledge Critical Studies in Public Management

    A favorable reputation is an asset of importance that no public sector entity can afford to neglect because it gives power, autonomy, and access to critical resources. However, reputations must be built, maintained, and protected. As a result, public sector organizations in most OECD countries have...

    Published November 16th 2014 by Routledge

  6. Information Technology Parks of the Asia Pacific: Lessons for the Regional Digital Divide

    Lessons for the Regional Digital Divide

    By Meheroo Jussawalla, Professor Richard Taylor

    Many developing nations today are establishing information-based technology (IT) parks as their primary strategy for promoting direct foreign investment, technology transfer, research and development, employment, and overall economic growth. These efforts require huge investments in infrastructure...

    Published November 16th 2014 by Routledge

  7. Accounting and the Global Economy After Sarbanes-Oxley

    By Don E. Garner, David L McKee, Yosra AbuAmara McKee

    This book is essential for students and practitioners in accounting, international business, finance, and economics. In a straightforward and readable style, it focuses on the changing accounting and auditing standards in national and global economies in the post-Enron/Arthur Andersen era. The...

    Published November 16th 2014 by Routledge

  8. International Management: Insights from Fiction and Practice

    Insights from Fiction and Practice

    By Sheila M. Puffer

    Exploring topics covered in international management courses, this book pairs business articles and fictional short stories to provide practical guidelines and concrete examples and convey cultural subtleties and shades of meaning....

    Published November 16th 2014 by Routledge

  9. Electronic Customer Relationship Management

    By Jerry Fjermestad, Nicholas C Robertson Jr

    This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM). It provides important new frameworks derived from current cases and applications in this emerging field. Each chapter takes a collaborative approach to eCRM that goes...

    Published November 16th 2014 by Routledge

  10. The Dance of Leadership: The Art of Leading in Business, Government, and Society

    The Art of Leading in Business, Government, and Society

    By Janet V Denhardt, Janet V Denhardt

    Most successful leaders know that leadership is an art, not a science. They recognize that beyond all the sophisticated systems and theories, the strategies and tactics, leadership is ultimately about intangible things such as timing, intuition, and passion This book shows how successful leaders...

    Published November 16th 2014 by Routledge