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International Business Books

You are currently browsing 81–90 of 487 new and published books in the subject of International Business — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 9

  1. Trade Among Multinationals (RLE International Business)

    Intra-Industry Trade and National Competitiveness

    By Donald C MacCharles

    Series: Routledge Library Editions: International Business

    In the 1980s many developed countries were increasingly tempted to improve their national competitiveness by adopting protectionist policies. This book demonstrates that such policies would be mistaken and do serious damage to industries in the countries concerned. This book, based on extensive...

    Published March 20th 2014 by Routledge

  2. The Large International Firm (RLE International Business)

    By Edith Penrose

    Series: Routledge Library Editions: International Business

    This book is a study of the economics of the large international firm, but is at the same time a study of one of the world’s most important industries. International firms face difficult problems in attempting to deal with the conflicts between their own interest as world-wide economic...

    Published March 20th 2014 by Routledge

  3. Strategies for Joint Venture Success (RLE International Business)

    By Peter Killing

    Series: Routledge Library Editions: International Business

    Although published thirty years ago this book accurately predicted that joint-ventures would become an increasingly prominent feature on the corporate landscape. This book, based on the experience of managers in both successful and unsuccessful joint ventures has been written expressly to help...

    Published March 20th 2014 by Routledge

  4. The Italian Multinationals (RLE International Business)

    Edited by Fabrizio Onida, Gianfranco Viesti

    Series: Routledge Library Editions: International Business

    This book, based on extensive, original, detailed research presents a comprehensive overview of the Italian multinationals and their activities during the 1990s. It: surveys the size, geographical and sectoral distribution of Italian multinationals examines why they went international, how and...

    Published March 20th 2014 by Routledge

  5. The Growth of International Business (RLE International Business)

    Edited by MARK CASSON

    Series: Routledge Library Editions: International Business

    This book integrates the work of economists, management scientists and business historians. It applies the related concepts of transaction costs, internalisation, corporate strategy and market structure to explain the historical process of corporate growth in the international economy. Each chapter...

    Published March 20th 2014 by Routledge

  6. Multinational Corporations and the Third World (RLE International Business)

    Edited by Chris J Dixon, David Drakakis-Smith, H Doug Watts

    Series: Routledge Library Editions: International Business

    This book is a comprehensive study of the role of multinational corporations in the economies of the Third World. It begins by providing a comprehensive overview of the activities of multinational corporations and the main areas of research and debate. It goes on to discuss specific sociological,...

    Published March 20th 2014 by Routledge

  7. International Marketing (RLE International Business)

    A Strategic Approach to World Markets

    By Simon Majaro

    Series: Routledge Library Editions: International Business

    Re-issuing this successful book in its seventh edition the author starts with an overview of basic marketing concepts and their applicability on an international basis. It then covers each ingredient of the marketing mix and explores them in relation to multinational markets. Each ingredient...

    Published March 20th 2014 by Routledge

  8. Strategies for International Industrial Marketing (RLE International Business)

    The Management of Customer Relationships in European Industrial Markets

    Edited by Peter W Turnbull, Jean-Paul Valla

    Series: Routledge Library Editions: International Business

    This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research, in particular pointing out the...

    Published March 20th 2014 by Routledge

  9. Multinationals and the Restructuring of the World Economy (RLE International Business)

    The Geography of the Multinationals Volume 2

    Edited by Michael Taylor, Nigel Thrift

    Series: Routledge Library Editions: International Business

    This volume charts the ways in which multinational corporations contributed to the restructuring of the world economy, paying particular attention to the spatial consequences of, and responses to, their operations at a number of scales. The book takes as its theme the differential spatial outcomes...

    Published March 20th 2014 by Routledge

  10. British Manufacturing Investment Overseas (RLE International Business)

    By David Shepherd, Aubrey Silberston, Roger Strange

    Series: Routledge Library Editions: International Business

    This study analyses the causes of British manufacturing investment overseas, focusing primarily on the period from the mid 1960s to the mid 1980s. During these years there were significant changes in UK direct investment and this book represented the first major analysis of these changes based on...

    Published March 20th 2014 by Routledge