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Strategic Management Books

You are currently browsing 11–20 of 303 new and published books in the subject of Strategic Management — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books – Page 2

  1. Global Value Chains and Global Production Networks

    Changes in the International Political Economy

    Edited by Jeffrey Neilson, Bill Pritchard, Henry Yeung Wai-Chung

    The global economic system is experiencing a profound period of rapid change. The emergence of globalised production and distribution systems, which bring together diverse constellations of economic actors through a complex regime of global corporate governance, state regulation and new...

    Published March 23rd 2015 by Routledge

  2. Corporate Universities

    Drivers of the Learning Organization

    By Martijn Rademakers

    Organizations constantly need to adapt themselves to stay aligned with an ever-changing and increasingly complex environment. Corporate Universities puts "smart learning" at the forefront, with strategies to secure alignment between organization and environment, which need both speed of...

    Published March 19th 2015 by Routledge

  3. The Strategy of Global Branding and Brand Equity

    By Alvin Lee, Jinchao Yang, Richard Mizerski, Claire Lambert

    Why does a customer choose one brand over another? What are the factors which would make an individual more inclined to choose your brand? This book offers a way to predict which brand a buyer will purchase. It looks at brand performance within a product category and tests it in different...

    Published March 19th 2015 by Routledge

  4. Strategic Management in Public Services Organizations

    Concepts, Schools and Contemporary Issues

    By Ewan Ferlie, Edoardo Ongaro

    Strategic Management in Public Services Organizations sets out to connect the two traditionally disparate academic literatures of public management and strategic management. The authors argue that some models of strategic management are now of enhanced relevance for contemporary public services...

    Published March 9th 2015 by Routledge

  5. Change Competence

    Implementing Effective Change

    By Steven ten Have, Wouter ten Have, Anne-Bregje Huijsmans, Niels van der Eng

    Series: Routledge Studies in Organizational Change & Development

    Organizations are often forced to change and adapt as a result of internal or external circumstances – whether the impetus is vision and ambition, a competing organization, societal pressure, or financial pressure. In this book, the authors posit that successful change requires the coherence of...

    Published March 5th 2015 by Routledge

  6. Information Technology and Competitive Advantage in Small Firms

    By Brian Webb, Frank Schlemmer

    Does Information Technology matter? This book argues that even as Information Technology hardware, software, data and associated processes are becoming more of a commodity, it has never been more important to manage Information Technology as a strategic asset. However, managing Information...

    Published March 4th 2015 by Routledge

  7. Reputation Management

    The Key to Successful Public Relations and Corporate Communication, 3rd Edition

    By John Doorley, Helio Fred Garcia

    Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication,...

    Published February 25th 2015 by Routledge

  8. Creating High Performance Teams

    Applied Strategies and Tools for Managers and Team Members

    By Ray Aldag, Loren Kuzuhara

    Creating High Performance Teams is an accessible and thorough new introduction to this key area of business education. Written by teams experts Ray Aldag and Loren Kuzuhara, this book provides students with both a firm grounding in the key concepts of the field and the practical tools to become...

    Published February 18th 2015 by Routledge

  9. International Business Strategy

    Theory and Practice

    Edited by Peter J Buckley, Pervez N Ghauri

    With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one...

    Published February 17th 2015 by Routledge

  10. Business-to-Business

    A Global Network Perspective

    By Mario Glowik, Sarah Maria Bruhs

    Contemporary business-to-business (B2B) industries consist of networks of customers, competitors and other stakeholders. Firms which manage their relationships with these important stakeholders are more likely to enjoy a sustained competitive advantage in the international business environment....

    Published February 13th 2015 by Routledge