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Forthcoming Public Relations in Media Books

You are currently browsing 1–8 of 8 forthcoming new books in the subject of Public Relations in Media — sorted by publish date from upcoming books to future books.

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Forthcoming Books

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  1. The Routledge Handbook of Strategic Communication

    Edited by Derina Holtzhausen, Ansgar Zerfass

    The Routledge Handbook of Strategic Communication provides the first comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into...

    To Be Published November 10th 2014 by Routledge

  2. The Public Relations of Everything

    The Ancient, Modern and Postmodern Dramatic History of an Idea

    By Robert E. Brown

    Series: Routledge New Directions in Public Relations & Communication Research

    The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and teachers have portrayed it. Today, it is clearly no longer limited, if it ever has been, to the management of communication in and between...

    To Be Published November 20th 2014 by Routledge

  3. Strategic Public Relations Management

    Planning and Managing Effective Communication Programs, 3rd Edition

    By Erica Weintraub Austin, Bruce E Pinkleton

    Series: Routledge Communication Series

    Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps...

    To Be Published February 13th 2015 by Routledge

  4. Social Media and Public Relations

    Fake Friends and Powerful Publics

    By Judy Motion, Robert L. Heath, Shirley Leitch

    Series: Routledge New Directions in Public Relations & Communication Research

    Social media has had a profound, and as yet not fully understood impact on public relations. In the 24/7 world of perpetually-connected publics, will public relations function as a dark art that spins (or tweets) the truth for credulous publics? Or must public relations be reconceptualized under...

    To Be Published April 1st 2015 by Routledge

  5. Sport and the Media

    Managing the Nexus, 2nd Edition

    By Matthew Nicholson, Anthony Kerr

    Series: Sport Management Series

    Successful media relations and a sound communication strategy are essential for all sports organisations. Any successful manager working in sport must have a clear understanding of how the media works and also the practical skills to manage the communication process. Now in a fully revised and...

    To Be Published April 15th 2015 by Routledge

  6. Corporate Social Responsibility and Public Relations

    Negotiating Multiple Complex Challenges

    By Donnalyn Pompper

    Series: Routledge New Directions in Public Relations & Communication Research

    To Be Published June 1st 2015 by Routledge

  7. Global Writing for Public Relations

    Connecting in English with Stakeholders and Publics Worldwide

    By Arhlene A. Flowers

    To Be Published July 1st 2015 by Routledge

  8. Trust, Power and Public Relations in Financial Markets

    By Clea Bourne

    Series: Routledge New Directions in Public Relations & Communication Research

    The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines. As the ‘trust strategists’ of the corporate world, responsible for restoring trust...

    To Be Published July 15th 2015 by Routledge

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