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Forthcoming Telecommunications Books

You are currently browsing 1–7 of 7 forthcoming new books in the subject of Telecommunications — sorted by publish date from upcoming books to future books.

For books that are already published; please browse available books.

Forthcoming Books

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  1. The Routledge Companion to Mobile Media

    Edited by Gerard Goggin, Larissa Hjorth

    Series: Routledge Companions

    The last decade has witnessed the rise of the cell phone from a mode of communication to an indispensable multimedia device, and this phenomenon has led to the burgeoning of mobile communication studies in media, cultural studies, and communication departments across the academy.The Routledge...

    To Be Published April 21st 2014 by Routledge

  2. Policy and Marketing Strategies for Digital Media

    Edited by Yu-li Liu, Robert G. Picard

    Series: Routledge Studies in New Media and Cyberculture

    With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address...

    To Be Published May 7th 2014 by Routledge

  3. Choice and Preference in Media Use

    Advances in Selective Exposure Theory and Research

    By Silvia Knobloch-Westerwick

    Series: Routledge Communication Series

    Mediated messages flood our daily lives, through virtually endless choices of media channels, genres, and content. However, selectivity determines what media messages we attend to and focus on. The present book examines the factors that influence this selectivity. Seminal books on selective media...

    To Be Published July 1st 2014 by Routledge

  4. Routledge Reader on Electronic Media History

    Edited by Donald G. Godfrey, Susan Brinson

    Electronic media history is steadily assuming a central role in the study of mass communications, radio, television popular culture, journalism, and the new electronic media platforms. This collection of research essays from the major publications in the electronic media discipline illustrates the...

    To Be Published July 31st 2014 by Routledge

  5. Broadcast Television Effects in A Remote Community

    Edited by Tony Charlton, Barrie Gunter, Andrew Hannan

    Series: Routledge Communication Series

    This book reports findings from a major, multidisciplinary study of the impact of broadcast television on the remote island community of St. Helena in the South Atlantic Ocean. Broadcast television was introduced to the island for the first time in March 1995. This introduction represented a major...

    To Be Published August 14th 2014 by Routledge

  6. Advertising and the World Wide Web

    Edited by David W. Schumann, Esther Thorson

    The chapters provide a wide-ranging view of issues addressing how advertisers can proceed on the Internet and World Wide Web. An initial chapter traces the development of Web advertising from its very beginnings as it was represented and discussed in the pages of Advertising Age. Although there is...

    To Be Published August 14th 2014 by Psychology Press

  7. Telecommunications Management

    By Richard Gershon, Richard A. Gershon

    Series: LEA Telecommunications Series

    With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their...

    To Be Published August 14th 2014 by Routledge

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