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Media Research Methods Books

You are currently browsing 1–10 of 15 new and published books in the subject of Media Research Methods — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books

  1. How Journalism Uses History

    Edited by Martin Conboy

    Series: Journalism Studies

    How Journalism Uses History examines the various ways in which journalism uses history and historical sources in order to better understand the relationships between journalists, historians and journalism scholars. It highlights the ambiguous overlap between the role of the historian and that of...

    Published July 4th 2014 by Routledge

  2. Researching Language and Social Media

    A Student Guide

    By Ruth Page, David Barton, Johann Wolfgang Unger, Michele Zappavigna

    Social Media is fast becoming a key area of linguistic research. This highly accessible guidebook leads students through the process of undertaking research in order to explore the language that people use when they communicate on social media sites. This textbook provides: An introduction to...

    Published June 27th 2014 by Routledge

  3. Studies of Video Practices

    Video at Work

    Edited by Mathias Broth, Eric Laurier, Lorenza Mondada

    Series: Routledge Research in Cultural and Media Studies

    The last two decades have seen a rapid increase in the production and consumption of video by both professionals and amateurs. The near ubiquity of devices with video cameras and the rise of sites like YouTube have lead to the growth and transformation of the practices of producing, circulating,...

    Published May 15th 2014 by Routledge

  4. Political Communication Online

    Structures, Functions, and Challenges

    By Ognyan Seizov

    Series: Routledge Research in Political Communication

    The impact of the Internet on political communication has been significant and multifaceted: it expanded the reach of political messages; opened the floodgates of decontextualization and intercultural misunderstanding; made room for new genres and forms; and allowed for the incorporation of every...

    Published May 6th 2014 by Routledge

  5. Analyzing Media Messages

    Using Quantitative Content Analysis in Research, 3rd Edition

    By Daniel Riffe, Stephen Lacy, Frederick Fico

    Analyzing Media Messages is a primer for learning the technique of systematic, quantitative analysis of communication content. Rich with examples of recent and classic applications, it provides solutions to problems encountered in conducting content analysis, and it is written so that students can...

    Published December 17th 2013 by Routledge

  6. Negotiating the Mediated City

    Everyday Encounters with Public Screens

    By Zlatan Krajina

    Series: Comedia

    This book is an interdisciplinary empirical investigation of how people interact with public screens in their daily lives. In more and more surprising locations, screens of various kinds appear within the sightlines of passers-by in contemporary cities. Outdoor advertisers target audiences which...

    Published December 7th 2013 by Routledge

  7. Communicating Climate Change and Energy Security

    New Methods in Understanding Audiences

    By Greg Philo, Catherine Happer

    Series: Routledge New Developments in Communication and Society Research

    This book, drawing on new research conducted for the UK Energy Resource Centre (UKERC), examines the contemporary public debate on climate change and the linked issue of energy security. It analyses the key processes which affect the formation of public attitudes and understanding in these areas,...

    Published September 20th 2013 by Routledge

  8. Audience Research Methodologies

    Between Innovation and Consolidation

    Edited by Geoffroy Patriarche, Helena Bilandzic, Jakob Linaa Jensen, Jelena Jurišić

    Series: Routledge Studies in European Communication Research and Education

    The transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by...

    Published July 29th 2013 by Routledge

  9. Researching Virtual Worlds

    Methodologies for Studying Emergent Practices

    Edited by Louise Phillips, Ursula Plesner

    Series: Routledge Studies in New Media and Cyberculture

    This volume presents a wide range of methodological strategies that are designed to take into account the complex, emergent, and continually shifting character of virtual worlds. It interrogates how virtual worlds emerge as objects of study through the development and application of various...

    Published July 23rd 2013 by Routledge

  10. The Ideological Octopus

    An Exploration of Television and its Audience

    By Justin Lewis

    Series: Routledge Library Editions: Television

    Originally published in 1991, this introduction to studying the television audience discusses developments in semiology and cultural studies and their contribution to our understanding of the power of television. How, in the most precise and intricate sense, does television influence the way we...

    Published May 9th 2013 by Routledge